How To Create A Quality Infographic In A Couple Of Minutes

//How To Create A Quality Infographic In A Couple Of Minutes

How To Create A Quality Infographic In A Couple Of Minutes

By | 2017-08-18T18:20:55+05:30 August 18th, 2017|Infographic blog post|

In this era of lightning fast speed, when people hardly have time to breathe, reading a long article stuffed with words can be asking for too much. Even so, ideas and information still need to reach the right people. And one of the most effective ways to get it to them is by creating interesting infographics.

The main aim of an infographic is to grab the attention of the readers with the help of its colourful and animated appearance. And to keep their attention till the end.

Creating an infographic doesn’t take too long, although it does demand a lot of creativity. The more unique and eye catching an infographic is, the more people it will attract.

It has been found that almost 90% of the information absorbed by the brain is visual. Also, posts with pictures and videos have much better engagement rates than those without.

Design Elements Flickr

Image Source: Flickr

Then again, you can’t take days to create an infographic since every moment is crucial for online marketing. Here are a few easy ways for creating infographics that take only a couple of minutes.

Simple Ways for Creating an Infographic in a Couple of Minutes

The use of words in infographics should be kept to a minimum. An infographic should express more, with less words. Additionally, there should be a lot of visually appealing elements, like colors, images, and clipart to engage the readers.

In the following steps, you will learn more about creating an awesome infographic in the shortest time possible.

#1. Select a Topic

This is an easy step since it is probably already on your mind when you’re thinking about creating an infographic. Just like any blog post, infographics are also created on a particular topic. But it should be something that can be explained in bullet points, short paragraphs, and images.

Success Factors Social Business Flickr

Image Source: Flickr

#2. Verify Your Source

The next step is to research information on the selected topic. Make sure you are referring to trustworthy sources. If the information you use is incorrect, it can leave a negative impression in the minds of the readers. Learn how you can verify your sources here.

#3. Create a Framework

A framework or plan will help you create the infographic faster. It will ensure that your story flows well, and everything is where it should be. It also saves a lot of time since you just have to follow the framework and put things in their proper position. Without a proper framework, the task will only get more complicated and confusing.

Good Infographic Flickr

Image Source: Flickr

#4. Select Images and Other Visual Tools

Infographics are all about visuals. And the images you choose for it should express your ideas well. They should be related to the topic, high quality, and clear. For example, if you are creating an infographic on water pollution, you can use images of water itself, or the pollutants that make water unhealthy.

Equal marriage timeline Flickr

Image Source:  Flickr

#5. Select a Color Combination

The color combination of the infographic is a highly important aspect. You should be careful while selecting the colors you want to use on your infographic. This is because the character of an infographic is mainly expressed through its color profile.

For example, an infographic on a topic related to plants may be predominantly green tones. However, you can put other colors into the mix as well. But it’s advisable not to use more than three to four colors in an infographic. Too many colors can make it confusing.

Also avoid bright colors, which can be stressful to the eyes. You can choose contrasting colors to make sure your infographic is not overlooked.

Online Dating Flickr

Image Source: Flickr

#6. Formatting Should be Done With a Purpose

An infographic doesn’t necessarily have to be short to get, and keep the readers’ attention. It can be long, but should be gripping and factual at the same time.

To accomplish this, you will need to depict some of the information in a certain way. While you go about it, you will realize that there are certain information that fits better in a table than in bullet points. All you need is be creative and imaginative.

Top Twitter Apps Flickr

Image Source: Flickr

#7. Get the Tone Right

The infographic should be given an appropriate tone. If the subject matter is something grave, it should have a serious tone. For light hearted topics you can use a more chatty and casual tone.

If you don’t get this part right, readers are likely to get confused. This can negatively affect the infographic since it’s all about making information easily understandable.

Intimacy levels communication flickr

Image Source: Flickr

#8. Selecting the Right Format for Social Media

Social media is one of the most common places where infographics are promoted. Hence, if you want to create an infographic that can be easily shared on the major social networking sites, make sure you follow the basic strategies. The image should be of the suitable size, and not too text heavy. You can also use charts as they are easy to understand and share.

#9. Think Out of the Box

Use your imagination while creating an infographic. It is all about creativity and uniqueness. Make use of charts, diagrams, images, and figures to express an idea. The better your creativity is, the less text you will need.

fitbit data flickr

Image Source: Flickr

#10. Pay Attention to Text as Well

Although infographics should not rely on text, it is, nonetheless, a part of it. Like the images, different sections of text should also complement one another. They also need to be in sync with the graphics.

Infographic what we are doing flickr

Image Source: Flickr

#11. Add Quotes and Factual Data

You can add quotes from famous people or other factual data in your infographic to make it look more interesting. People like to read facts and quotes more than long stories because it helps them absorb information and insights faster.

foundation healthy families flickr

Image Source: Flickr

#12. Don’t Put Too Much Information into One Infographic

Don’t fill the infographic with unnecessary facts or information. Keep it to the point, and concise so that the readers are not overwhelmed by the information. Break down the information into a few points. You can make subsections under each point if necessary.

infographic vector flickr

Image Source: Flickr

#13. Allow Some Blank Space

Leave some blank spaces in between to make your infographic appear neat and so that the information is not too overwhelming. It will also be easier for the readers to follow. Arrange the points in a manner that they are more spread out.

proofreading phd dissertation

Image Source: Wikimedia Commons

#14. Keep Editing Until It Looks Stunning

Go through your infographic again and again and proofread for typographical errors, spelling mistakes, and other changes like use a more suitable image where necessary, etc. Editing and proofreading will make it perfect.

Have it checked by someone else and ask them for their feedback and suggestions. You can incorporate those changes if you think they would be of help.

protect vision diabetes flickr

Image Source:Flickr

#15. Cite Your Sources

The data you use in the infographic can either be taken from third party sources, or be pooled from your own information reserve. If it is taken from a third party source, make the proper citations at the end.

#16. Promote Your Infographic

The last and the final step is to promote the infographic once it has been created. Social media promotion is one of the most effective ways to promote an infographic. You can also get in touch with bloggers and request them to include your infographic in their blogs.

There are several other effective ways of infographic promotion as well:

  • Create a contact list and include it in your email newsletters
  • Ask your team members to share it as much as possible
  • Post it on sites like Reddit, StumbleUpon, and Imgur

Use Infographic Templates to Create Infographics in Minutes

There is another way for creating infographic in minutes. You can use free infographic templates available online for your infographic. They are ready made and customizable so that you can use them to your own benefit.

You will find infographic templates of different types on the internet. Choose a topic, and select a template of your choice. Check out the templates.

How to Use an Infographic Template

Using an infographic template is easy, and much less time consuming. Here’s how to use them:

  1. Download the template that you think will suit your subject matter
  2. Customize the infographic by adding an attractive title, include your information or data, fix the font sizes, and do the necessary formatting
  3. You can also alter the graphics according to your subject matter
  4. You can also change the color of the infographic to give it a different look
  5. Add a “pin it” button and an embed code so that readers can easily share it on their sites and social media

Image Source: Flickr

BONUS Tips For Creating Infographics

While creating an infographic, be mindful of the following tips to make it even more interesting and rewarding.

#1. Find Out What The Audience Wants

Before you choose a topic for your infographic, take some time out to research what your target audience actually wants. An infographic becomes viral when it is able to provide what the audience is looking for. Hence, always select an audience-specific topic rather than a generic one.

#2. Your Infographic Should Be Simple

Do not confuse the readers by making the infographic unnecessarily complex. Make sure it is easy to understand and follows a lucid style.

#3. The Infographic Should Be Focused

Don’t lose your way in the middle while creating an infographic. Stick to the basic idea, and make sure all the data and information you used is directed towards a common goal. It should not appear to be an assimilation of random facts and figures.

#4. Make Sure the Size of the Infographic is Not Too Big

Although it is true that infographics should be big, at the same time it should not exceed a certain size limit. Try to keep it within 8000 pixels if you want to get a hold of your user’s attention.

geosocial universe flickr

Image Source: Wikimedia Commons  

#5. Create an Amazing Headline

The headline is the first thing that your readers will notice. So a catchy headline will make the readers interested in the infographic.

It should ideally have the following characteristics:

  • It should not be longer than 70 characters
  • It should convey the idea in a glance
  • It should describe what the infographic is about

#6. Always Use Up-to-date Information

If your infographic concerns an ever-changing topic, pay attention to the prevalence of the information you are using. Outdated information can spoil all of your hard work. Always make sure the information and data you use is up-to-date.

The Conclusion

Infographics are the easiest and the fastest way to reach out to your target audience. Nothing works better than images and interesting visuals when it comes to explaining an idea.

It is almost similar to using a PowerPoint presentation in a board meeting. It doesn’t matter how complex an idea is, a well-made infographic can get your message across to the target audience very efficiently.

Infographics are the gradually becoming one of the primary means of online marketing. They can boost website traffic, and quality infographics are three times more likely to get shared and liked than any other form of content.

Hence, it serves as a highly effective online marketing instrument as long as you want to provide valuable insight to your audience. The main aim of a quality infographic is to earn the respect of the readers and spread your brand identity as effectively as possible. To be successful in this era of digitization, creating valuable yet unique content is of the utmost importance.

About the Author:

Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the Co-Founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.

One Comment

  1. Leo Ivanova September 14, 2017 at 5:44 pm - Reply

    Excellent tips and suggestions, Shane! I really appreciate your article because I never knew these Facts about Infographic Tips! Thanks again for sharing with us!

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