{"id":63,"date":"2017-01-24T13:15:50","date_gmt":"2017-01-24T07:45:50","guid":{"rendered":"https:\/\/gifographics.co\/?p=63"},"modified":"2017-03-28T12:42:38","modified_gmt":"2017-03-28T07:12:38","slug":"adwords-management-workout","status":"publish","type":"post","link":"https:\/\/gifographics.co\/adwords-management-workout\/","title":{"rendered":"The 10 Minute AdWords Management Workout [Animated Infographic]"},"content":{"rendered":"<p>You\u2019re pressed for time. You manage teams, come up with marketing strategies, and negotiate with clients. With so much going on, it\u2019s as if there\u2019s no time left for things like AdWords management.<\/p>\n<p>The good news is that it only takes 10 minutes to manage your AdWords PPC effectively. Keep reading to find out how.<\/p>\n<h2>AdWords Management to Save Money<\/h2>\n<p>You\u2019re not getting much out of your PPC campaigns, and you feel like you\u2019re just throwing money at strategies that aren\u2019t working. Here\u2019s what you can do to manage your AdWords to cut costs:<\/p>\n<ul>\n<li>Calculate the cost-per-conversion of your keywords, and eliminate any keywords that are costing you too much when compared to the conversions they generate.<\/li>\n<li>Check out the dates and times during which your ads are performing the worst, and consider reducing, or removing your bids during those periods.<\/li>\n<li>Begin lowering your bids on active keywords to reduce your cost-per-click.<\/li>\n<\/ul>\n<h2>AdWords Management to Keep Things Steady<\/h2>\n<p>Now that you\u2019ve cut costs, you need to make sure things stay that way. The better you\u2019re able to do this, the easier it\u2019ll be to grow your performance. Here are a few tips:<\/p>\n<ul>\n<li>See which ads are performing the worst in terms of clicks, opens, and conversions so you can stop them for a while.<\/li>\n<li>\u00a0Create variations of the top-performing ads, and then compare their performances with the existing ads. This will help you build \u201cchampion\u201d ads that yield spectacular results.<\/li>\n<li>Increase your bids on keywords with low cost-per-conversion, and reduce your bids on those with high cost-per-conversion.<\/li>\n<\/ul>\n<h2>AdWords Management to Grow Your AdWords Account<\/h2>\n<p>If your AdWords account is already yielding plenty of ROI, you can steer your focus towards growth. Here are some tips that will help you achieve this goal:<\/p>\n<ul>\n<li>Start studying your competition to see what kinds of keywords, and placements they\u2019re using. This will help you gather useful information that you can apply to your own strategy.<\/li>\n<li>Build a list of new and relevant keywords to use by finding synonyms and related terms through broad match keywords.<\/li>\n<li>Conduct A\/B tests on your ad extensions to see which of them are yielding the highest click-through rates.<\/li>\n<\/ul>\n<p>These are only a few basic tips to help you with your AdWords Management. For a more detailed, and thorough guide, make sure you check out the following gifographics prepared by <a href=\"https:\/\/klientboost.com\/ppc\/adwords-management\/\" target=\"blank\" rel=\"nofollow\">KlientBoost and Unbounce.<\/a><\/p>\n<div style=\"text-align: center;\">\n<p><img decoding=\"async\" style=\"max-width: 100%;\" title=\"The 10 Minute AdWords Management Workout\" src=\"https:\/\/gifographics.co\/wp-content\/uploads\/2017\/01\/The-10-Minute-AdWords-Management-Workout.gif\" alt=\"AdWords-Management-Gifographic\" \/><\/p>\n<div style=\"margin-bottom: 5px; margin-top: 5px;\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>You\u2019re pressed for time. You manage teams, come up with marketing strategies, and negotiate with clients. With so much going on, it\u2019s as if there\u2019s no time left for things like AdWords management. The good news is that it only takes 10 minutes to manage your AdWords PPC effectively. Keep reading to find out how. AdWords Management to Save Money [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":78,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[77],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Minute Adwords Management Workout - Gifographics<\/title>\n<meta name=\"description\" content=\"Managing an AdWords account is quite similar like building your muscles at the gym. It is not about working longer or harder. It\u2019s about working smarter.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gifographics.co\/adwords-management-workout\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Minute Adwords Management Workout - Gifographics\" \/>\n<meta property=\"og:description\" content=\"Managing an AdWords account is quite similar like building your muscles at the gym. It is not about working longer or harder. It\u2019s about working smarter.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/gifographics.co\/adwords-management-workout\/\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Gifographics-604357176424147\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Gifographics-604357176424147\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-24T07:45:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-03-28T07:12:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/gifographics.co\/wp-content\/uploads\/2017\/01\/The-10-Minute-AdWords-Management-Workout-12.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"790\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"author\" content=\"Shane Barker\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/www.twitter.com\/Gifo_graphics\" \/>\n<meta name=\"twitter:site\" content=\"@Gifo_graphics\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shane Barker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/\"},\"author\":{\"name\":\"Shane Barker\",\"@id\":\"https:\/\/gifographics.co\/#\/schema\/person\/f5aef6155c7076091fecf563d5131e7e\"},\"headline\":\"The 10 Minute AdWords Management Workout [Animated Infographic]\",\"datePublished\":\"2017-01-24T07:45:50+00:00\",\"dateModified\":\"2017-03-28T07:12:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/\"},\"wordCount\":411,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/gifographics.co\/#organization\"},\"image\":{\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gifographics.co\/wp-content\/uploads\/2017\/01\/The-10-Minute-AdWords-Management-Workout-12.gif\",\"articleSection\":[\"Gifographic\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/gifographics.co\/adwords-management-workout\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/\",\"url\":\"https:\/\/gifographics.co\/adwords-management-workout\/\",\"name\":\"10 Minute Adwords Management Workout - Gifographics\",\"isPartOf\":{\"@id\":\"https:\/\/gifographics.co\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/gifographics.co\/adwords-management-workout\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/gifographics.co\/wp-content\/uploads\/2017\/01\/The-10-Minute-AdWords-Management-Workout-12.gif\",\"datePublished\":\"2017-01-24T07:45:50+00:00\",\"dateModified\":\"2017-03-28T07:12:38+00:00\",\"description\":\"Managing an AdWords account is quite similar like building your muscles at the gym. 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